What is Google Search Console?
How Google Search Console helps a website owner?

Imagine you were on a trip. Suddenly, two of your car tyres got punctured, and you have only one spare tyre in the car. There isn't any garage nearby, and you are stuck in the middle of the road. You sought help for a lift but none helped you. And all of a sudden a person came and helped you out with your problem. Would not you feel a sigh of relief? This story is exactly relatable to your website and the Google Search Console tool. If you think of your situation as your website and the person who helped you like the Google Search Console, you will get your answer. Could you relate? It says whenever your website falls prey to a problem or facing certain issues especially to rank higher in the search engine result pages (SERPs), the Google Search Console plays a vital role to pull you up from your issues. It showcases to you what to do then. There are many ways that we will learn about how Google Search Console helps a website owner.
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If you are a website owner, you must have heard, and used the Google Search Console tool. For the ones who don't know, the Google Search Console is a free tool by Google. This tool was previously called Google Webmaster Tools. It is in the year 2015, that it got its name, that is, Google Search Console. So, what is Google Search Console? The Google Search Console is the free tool offered by Google that directs us about the errors, mistakes, to-be completed steps, etc of our website or websites. It is used extensively by website owners to properly optimize their websites, and raise the higher chances of being ranked on the search engine result pages (SERPs). Google Search Console helps one to give the website owner insight into their website's performance. Also, it keeps on sending notifications to owners timely. Anybody can use this free tool by Google and help themselves to make its website error-free and fully optimized. In short, this tool by Google is used for a healthy state of a website.
It is important to note that, Google Search Console and its way of operations will help you to the extreme only when you have a piece of proper knowledge of it.

How does Google Search Console help a website owner?
Know what Google Search Console offers...
The Google Search Console helps a website owner in many ways. Some of them are mentioned below. Come let us dig a little deeper.
For Traffic: The Google Search Console is an outstanding tool by Google that helps website owners get detailed information on the number of clicks, impressions, click-through rate, and average keyword rankings. With the help of these numbers, business owners can bring change in their plans of implementing several activities to increase or enhance the numbers or so. 
For Technical Site Health: Besides providing data on clicks, impressions, etc, the Google Search Console also helps to ensure that your site presence in Google is unharmed. This tool dispenses much information on the site's performance to the owner of the website. It showcases the errors in the site and this way it helps a website get ranked on SERPs.
The Index Coverage Report: Google Search Console also allows website owners to have a look at the number of web pages of their website being indexed in the Google Index. Google Search Console helps a website owner by providing four statuses and they are-
a.Error: This status refers to your web pages not being indexed.
b.Warning: It says the page is indexed but has some issues to be fixed.
c.Excluded: Here, Google might not index web pages because maybe it thinks the website owner does not want the site to be indexed.
d.Valid: It indicates that web pages are error-free, healthy, and they are indexed. 

Conclusion: The Google Search Console is an amazing tool that helps point out a website's state. Google Search Console helps a website owner by facilitating them with much detailed information about traffic and other metrics that help in turn know the performance of a website. This tool helps immensely in making corrections to your website or web pages to make it healthier than before, and get a rank in the Search Engine Result Pages (SERPs).   

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