Expansion and Improvement Strategies for Your Super App
Gojek, an Indonesian-based app offering a mix of on-demand services, is focusing on expanding its services. Gojek Super App provides a wide range of services from bill payment to ticket booking to courier sending. Some of the recent initiatives make it clear to us that Gojek is striving to make the brand and environment for the people it works better for. Gojek has partnered with doctor anywhere and Esso to provide medical consultation and discounts for petrol, respectively. It naturally reduces the operational cost and results in overall improvement of the organization.
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