A Webinar. However, Have you considered a series of classes.

Building my reputatopn through the aSate Department wasn't easy. I reengineered the entore at of thibing. For 10+ gov't agencies, and the private sector. Awards, recognition and support - when the stars linedup.

I embraced curriculum design and training over 5,000 people - in more ways then one.

And it's repeatable on a shoestring project.

I can provide written accolades unlike any others.

I don't believe in miracles, I depend on them. It was magical.

But I had to move on - an NSA/NSF PhD Scholarship came along and the CIO genuinely caring, advised I take it.

I'm now a CyberCorps alumni & can do magic.

Tired of marketing to the unprofitable masses? Marketing through a funnel of depletion is not only costly but ineffective. This type of thinking limits your scalability. You might be surprised but super-targeting works. A past HBR article demonstrated that you grow 2X faster when you sell into Micromarkets. Also, when you analyze your wins instead of your losses it makes you 10X more likely to understand the events that trigger decision makers to become motivated about buying your product or service.

This is why I use a Funnel of Opportunity. We start with a group of core customers (prospects) and our promise to them. When we start our marketing this way; things begin to change. We create better relationships and a higher level of learning opportunities. Thus, we can communicate more effectively across more channels, develop more business development opportunities and connect with influencers.

In today's rising rate environment liquidity and risk (e.g. market risk) is as important as profitability regardless of the size of your company.

For many companies a focus on liquidity means more than just "cash accounting". After all perfectly accounting for your FX losses should not be your only goal; avoiding those losses should also be a goal.

Unfortunately, the traditional treasury department of many companies allocates most of its resources to processing.

For companies seeking to move toward a modern treasury which would optimize such benefits as reduced borrowings, lower bank fees and better staff utilization companies need to think "less processing, more planning".

By attending this webinar companies seeking to manage liquidity and risk will learn how to shift processing priorities, undertake new activities and adopt success measures

NoDoC is a cost estimation database that is applicable in the complete life cycle of projects as well as tendering, creating bids, validating estimates and making initial investment decisions and is a comprehensive database consists of cost data, assemblies and cost models estimating CAPEX and OPEX of EPC, EPD and EPCF projects operated in the oil & gas industry. Cost of a project can usually be estimated with acceptable accuracy by using relevant cost data, a well-constructed and documented estimating methodology, and a good understanding of the work content to be performed. This approach involves putting as much detail into understanding the tasks as possible and generating assumptions with whatever shreds of knowledge may be available. Due to the nature of Oil & Gas projects, access to qualified, right and particular cost data has always been a challenge but now NoDoC has a tested and accredited solution for this big challenge.

Did you know:

➢ U.S. consumers spend almost $2 billion per year on virtual goods that exist only in games and other online platforms. That’s right, $2 billion to buy goods that don’t exist.

➢ More than 1.5 billion people worldwide regularly visit at least one virtual world.

➢ American teenagers spend more than nine and a half hours per day interacting with a screen (smartphone, tablet, TV).

Today, games are serious business.

Gamification strategies turn routine behaviors into engaging experiences and can effectively boost participation in everything from sales promotions, to an internal branding effort, to a marketing research project.

Learn about exciting, interactive environments that sync with the Millennial mindset. Elements of these strategies are effective and easy to implement—and surprisingly affordable, even for small to medium-size businesses.

This overview will focus on how to create and leverage gamification principles for your marketing strategy to engage your customers and achieve greater ROI, harness customers’ enthusiasm for new product development, motivate your employees and empower your sales force.

“We buy products because of what they mean, not because of what they do.”

That insight is crucial for any consumer-facing industry. Customers literally choose from thousands of options – and most of them have very little to do with functionality. However, that doesn’t make these decisions unimportant by any means. The selection of a watch, a bracelet, a pair of glasses or many other items reflects deep-seated values and beliefs about appearance and the consumer’s identity. We can think of the body as a canvas, where the shopper chooses from a “palette” of accessory items, apparel, footwear, cosmetics and other products to paint a picture s/he wants the world to see at a fixed moment in time. Fashion marketers need to dig deeper if they want to sync their offerings with what their customers seek.

We’ll look at some of the powerful cultural forces that drive fashion statements. Then we’ll focus on the individual consumer and her motivations to buy. We’ll examine some of the important factors that influence what that “self-portrait” looks like, including feelings about the body, peer pressure, celebrity endorsements and the messages our culture sends about what men and women need to look like. We’ll also consider how new technologies such as social media communities, wearable computing and augmented reality will color this picture in the near future.